Copy.ai has grown from a copy generator into a GTM automation platform. The Chat plan is a fair deal for a small team that wants several AI models in one place with brand context.
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Copy.ai: Pricing, Plans & Features (2026)
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Summary
Pros and cons
What we like
- Chat plan includes OpenAI, Anthropic and Gemini models.
- Unlimited words in chat.
- Workflows automate repeat GTM tasks.
- Brand voice keeps output consistent.
- Five seats on the entry plan.
What could be better
- No real free plan.
- Workflows start at $1,000 a month.
- Output needs editing for accuracy.
- Overlaps with standalone chatbots.
Key features
- Multi-model chat: OpenAI, Anthropic and Gemini models in one workspace.
- Workflows: Automate outreach, content and research at scale.
- Brand voice: Saved tone and company facts for on-brand output.
- Integrations: CRM and GTM tool connections, API on Enterprise.
Screenshots
Full review
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Copy.ai is a GTM AI platform for sales and marketing teams. Chat costs $29 a month, or $24 billed yearly, and team Growth plans start at $1,000 a month.
Copy.ai began in 2020 as an AI copywriting tool for ads, emails and product descriptions. Today it sells itself as a go-to-market (GTM) AI platform: a chat workspace with models from OpenAI, Anthropic and Google, plus workflows and agents that automate sales and marketing tasks. We checked the Copy.ai pricing page on October 30, 2026.
What Copy.ai does
- Chat: unlimited words in chat and unlimited chat projects, with access to OpenAI, Anthropic and Gemini models.
- Workflows: repeatable AI automations, such as turning a list of leads into personalized outreach or a product catalog into unique descriptions.
- Brand voice and Infobase: store your tone and company facts so outputs stay on-brand.
- Integrations and API: connections to CRM and GTM tools, with API access and bulk workflow runs on Enterprise.

Is Copy.ai free?
Not anymore, in any meaningful way. The pricing page no longer lists a free plan; the cheapest self-serve plan is Chat at $29 a month. The site still has a “Try for free” sign-up and a set of free single-use writing tools. If you just want free AI copy, a free chatbot will do most of the same work; see our list of the best free AI chatbots.
Copy.ai Pricing (2026)
| Plan | Price | What you get |
|---|---|---|
| Chat | $29/month, or $24/month billed yearly ($288/year) | 5 seats, unlimited words in chat, unlimited chat projects, OpenAI, Anthropic and Gemini models |
| Growth | $1,000/month billed yearly ($12,000/year) | 75 seats, unlimited chat words, 20K workflow credits a month |
| Expansion | $2,000/month billed yearly ($24,000/year) | 150 seats, 45K workflow credits a month |
| Scale | $3,000/month billed yearly ($36,000/year) | 200 seats, 75K workflow credits a month |
| Enterprise | Custom | Guided implementation, API access, bulk workflow runs, 20+ integrations, dedicated support |

The jump from Chat to Growth is steep. Chat suits a small team that wants one place to use several AI models. Workflows, the part that automates GTM work at scale, start with Growth.
Who Copy.ai is for
Copy.ai fits marketing and sales teams that want shared AI chat with brand context, and larger companies that want to automate outreach, content and research. Solo writers will get better value from general chat tools or dedicated writers; compare the options in our guide to AI copywriting and our free AI tools hub.
Limitations
- No real free plan: the entry plan is $29 a month.
- Big price gap: workflow credits start at $1,000 a month on Growth.
- Generic output without context: results improve a lot once you add brand voice and company info.
- Overlap with chatbots: the Chat plan offers models you can also use in ChatGPT, Claude or Gemini directly.
TechPilot.ai’s Verdict on Copy.ai
Copy.ai has grown from a copy generator into a GTM automation platform. The Chat plan is a fair deal for a small team that wants several AI models in one place with brand context.
The real power, workflows, sits behind a $1,000-a-month plan, so it’s best for sales and marketing teams with volume. Solo writers can skip it.
Copy.ai FAQ
Is Copy.ai free?
Copy.ai’s pricing page doesn’t list a free plan. The cheapest self-serve plan is Chat at $29 a month, or $24 a month billed yearly. The site still offers a free sign-up and free single-use tools.
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How much does Copy.ai cost?
Chat costs $29 a month or $24 a month billed yearly. Growth is $1,000 a month, Expansion $2,000 and Scale $3,000, all billed yearly. Enterprise is custom.
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What is Copy.ai used for?
Copy.ai is a GTM AI platform. Teams use it for marketing copy, sales outreach, content repurposing and automated workflows built on models from OpenAI, Anthropic and Google.
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Which AI models does Copy.ai use?
The Chat plan includes access to OpenAI, Anthropic and Gemini models, so you can switch between them in one workspace.
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Is Copy.ai good for SEO blog posts?
It can draft blog posts and repurpose content, but you still need to edit for accuracy, add first-hand detail and check facts before you publish.