AI for Business and how Entrepreneurs are using it in 2023

AI for Business has emerged as a game-changer in the entrepreneurial landscape, offering a myriad of possibilities to streamline operations, enhance productivity, and drive innovation. While Artificial Intelligence is often associated with futuristic notions and cutting-edge technologies, its practical applications are already reshaping various aspects of business operations and scalability efforts. The survey by Forbes AI for Business and how Entrepreneurs are using it in 2023
Post Was Updated: August 16, 2023

AI for Business has emerged as a game-changer in the entrepreneurial landscape, offering a myriad of possibilities to streamline operations, enhance productivity, and drive innovation. While Artificial Intelligence is often associated with futuristic notions and cutting-edge technologies, its practical applications are already reshaping various aspects of business operations and scalability efforts.

The survey by Forbes Advisory revealed that businesses are actively adopting AI across a wide range of areas. The most prominent applications include customer service, with 56% of respondents utilizing AI in this domain, followed by cybersecurity and fraud management, implemented by 51% of businesses. Other notable applications include customer relationship management, digital personal assistants, inventory management, and content production. From product recommendations to accounting, supply chain operations to talent sourcing, AI is playing a pivotal role in optimizing business processes and enhancing productivity.

Let’s have a look at some of the benefits of AI for business

In today’s rapidly evolving business environment, seasoned entrepreneurs understand the importance of data-driven, calculated decision-making. When weighing the pros and cons, one truth becomes evident: AI is no longer a luxury, but a necessity for businesses to survive and stay competitive. Taking action is not only beneficial, but crucial for long-term survival. AI empowers businesses with multiple advantages that extend far beyond mere survival; it opens the door to growth, leveling up, and outsmarting competitors.

Main Benefits of AI in Business:

  • Enhanced Efficiency and Productivity: AI automates repetitive and time-consuming tasks, such as data entry, data analysis, and report generation. By taking over these mundane tasks, AI allows employees to focus on more strategic and value-added activities. This leads to increased efficiency, reduced human error, and improved productivity across various business functions.
  • Personalized Customer Experiences: AI-powered technologies, such as chatbots and virtual assistants, enable businesses to deliver personalized interactions to customers at scale. By leveraging customer data and AI algorithms, businesses can provide tailored recommendations, personalized product offerings, and prompt customer support. This level of customization enhances customer satisfaction, boosts engagement, and strengthens brand loyalty.
  • Data-Driven Decision Making: AI analyzes large volumes of data and extracts valuable insights that humans may overlook. By identifying patterns, trends, and correlations in complex datasets, AI helps businesses make informed and data-driven decisions. This empowers organizations to optimize processes, identify new market opportunities, and stay ahead of the competition.
  • Improved Customer Service: AI chatbots and virtual assistants provide instant and round-the-clock customer support, addressing customer inquiries and resolving issues promptly. They can handle routine customer service tasks, such as order tracking, FAQs, and basic troubleshooting. This leads to faster response times, improved customer satisfaction, and cost savings for businesses.
  • Enhanced Security and Fraud Detection: AI algorithms can analyze vast amounts of data in real-time, enabling businesses to identify anomalies and detect potential security threats. AI enhances cybersecurity measures by detecting patterns of suspicious activities, preventing data breaches, and protecting sensitive information. It also helps in fraud detection and prevention, reducing financial losses for businesses.
  • Streamline Content Creation for Marketing: with AI-powered tools, businesses can automate tasks such as generating written content, designing visuals, and optimizing advertising campaigns. This streamlined approach to content creation enhances marketing efficiency, effectiveness, and ultimately drives better results for businesses.

Challenges of AI for the business environment and society at scale

The labor markets across the world have been changing rapidly due to the rise of automation and artificial intelligence (AI). Seems like this is the general consensus and a worldwide concern for the society, which would lead to increase need for skilled labor that can implement, use and train others to use artificial intelligence. Besides, there are further challenges coming with this technological advancement:

Main Challenges of AI in Business

  • Quality Data Requirement: AI systems heavily rely on high-quality and diverse datasets for training and accurate decision-making. Businesses must ensure the availability of reliable and relevant data for AI algorithms to generate meaningful insights. This involves data collection, cleansing, and maintaining data quality standards to achieve reliable AI outcomes.
  • Skill Gap and Resource Allocation: Implementing AI requires specialized expertise and resources. Businesses may face challenges in hiring and retaining skilled AI professionals who can develop and maintain AI systems. Additionally, allocating sufficient budget and resources for AI initiatives, including infrastructure and computing power, can be a hurdle for organizations, especially for smaller businesses with limited resources.
  • Ethical Considerations and Bias: AI systems can inadvertently perpetuate biases present in the data they are trained on. This can result in discriminatory outcomes or unfair decision-making. Businesses must address ethical considerations and biases in AI algorithms to ensure fairness, transparency, and inclusivity. Regular monitoring and audits of AI systems are necessary to identify and mitigate potential biases.
  • Privacy and Security Concerns: The use of AI involves handling vast amounts of customer data, raising privacy and security concerns. Businesses must prioritize data protection, implement robust security measures, and comply with relevant regulations, such as GDPR or CCPA, to maintain customer trust and protect sensitive information. Proper data governance practices, encryption, and access controls are essential in mitigating privacy risks.
  • Integration and Change Management: Integrating AI into existing business processes can be complex and require careful planning. Change management is crucial to address any resistance or challenges arising from employees adapting to new technologies. Organizations should invest in training and support to ensure employees understand the benefits of AI, learn how to utilize AI tools effectively, and adapt to the changing work environment.

Let’s dig into some of the best AI Tools for business handpicked by Tech Pilot team – Used, tested and approved

AI Copywriter for Marketing – Check our article here for more alternatives

Overall rating: 9.525/10
Ease of Use: 9.8/10
Integrations: 9.2/10
Functionality/Tools: 9.6/10
Pricing: 9.5/10
Starts at - $12.67/month.
Model - Pay per Word.

Large library of template for a diverse use cases

Customizable pricing based on your needs

High quality, logic outputs

Access to GPT-4 and factual articles available with Pro

User Friendly Interface

Generous free trial available


Limited Integrations

Can be expensive when used for Premium words (GPT-4)

Writesonic screenshot #1 Home Page

Writesonic screenshot #2 Features page
  • Create your own custom templates for specific types of content, such as social media updates for Facebook, LinkedIn or Instagram.
  • Content optimization: Optimize your content for search engines and social media platforms by using keywords and other optimization techniques through its integration with Surfer SEO
  • Text expander and Paraphrasing tools to elaborate on content and fit it for your intended purpose
  • YouTube and Product descriptions for E Commerce.
  • Long form content for Blogs: Use Article Creator 4.0 to input your topic and selected keywords
  • Article Creator 5.0 to input blog posts from other websites which will be analyzed and the output will be a better version, factual correct (if the input article is correct) and SEO optimized.
  • BotSonic – Create and train your own chatbot assistant
  • ChatSonic – Like ChatGPT but better
  • Digital Image generator – Create stunning digital art and visuals to go alongside with your content

AI Video Generator – Check our article here for more alternatives

Overall rating: 9.1/10
Ease of Use: 9.6/10
Integrations: 8.5/10
Functionality/Tools: 9.2/10
Pricing: 9.1/10
Starts at - $19/month.
Model - Pay per User/Videos.

Really simple to use and intuitive Video Editing, no technical skills required

Subtitles done by AI, extremely accurate and well timed

Massive time saver

Trial gives good try out of the tool

Great libraries


Support is not very responsive

Some features, doesn't have consistency

Voice to text could be improved

Rendering is quite slow

Pictory.AI screenshot #1 Pictory.AI Functions

Main Benefits of Pictory.AI

  • Saves Time and Effort: Pictory.AI can significantly reduce the time and effort required to create high-quality video content. With its AI-powered features, you can quickly and easily convert text-based content into engaging videos without the need for extensive editing skills or equipment.
  • Increases Engagement: Video content is more engaging and shareable than other forms of content. By using Pictory.AI to create visually stunning videos, you can increase engagement with your audience and keep them interested in your message.
  • Improves Reach: Video content can help you reach a wider audience on social media platforms and other online channels. By using Pictory.AI to create high-quality videos, you can increase your brand’s visibility and attract more viewers to your content.
  • Enhances Brand Image: By creating polished, professional-looking videos with Pictory.AI, you can enhance your brand’s image and reputation. Videos are an effective way to showcase your brand’s personality and values, and can help you establish a stronger connection with your audience.
  • Cost-Effective: Pictory.AI’s affordable pricing plans make it an accessible tool for businesses and individuals looking to create high-quality video content on a budget. By using Pictory.AI, you can save money on expensive video production equipment and services.

AI Design Generator – Check our article here for more alternatives

Canva Magic Design
Overall rating: 9.225/10
Ease of Use: 9.1/10
Integrations: 9.2/10
Functionality/Tools: 9.4/10
Pricing: 9.2/10
Starts at - $7/month.
Model - Pay per Month.

Enhances productivity: Canva's AI tools streamline the design process, saving time and effort for content creators.

Versatile applications: From social media graphics to presentations and flyers, Canva's AI-powered features cater to diverse project needs.

Improved accessibility: Alt Text support ensures inclusivity by providing extra context for images and elements.

Brand consistency: The new Brand Hub allows teams to effortlessly stay on-brand with centralized assets, templates, and design guidelines.

User-friendly interface: Canva's intuitive platform makes it easy for anyone to create professional-looking designs, even without prior design experience.


Feature overload: With numerous AI-powered tools, it may take some time to explore and fully utilize the vast range of features.

Slight learning curve: While Canva is user-friendly, beginners may require some time to get accustomed to the platform's functionalities.

Canva Magic Design screenshot #1 Canva AI homepage

Canva Magic Design screenshot #2 Canva Visual Suite
  • Assistant: Search for design elements, receive quick access to features, and get recommendations on graphics and styles that complement your designs.
  • Magic Write: Canva’s AI-powered copywriting assistant, now available across all project types, provides smart suggestions for website copy, presentation summaries, and more in 18 different languages.
  • Magic Design: Upload an image and choose from a curated selection of personalized templates, making customization a breeze.
  • Magic Edit: Add or replace elements within an image effortlessly, simply describe what you need and let the magic happen.
  • Beat Sync: Automatically match video footage with a soundtrack of your choice.
  • Translate: Instantly translate text in designs to over 100 different languages.

AI Chatbots for Customer Service – Check our article here for more alternatives

Overall rating: 8.375/10
Ease of Use: 9/10
Integrations: 8/10
Functionality/Tools: 8/10
Pricing: 8.5/10
Starts at - $15/month.
Model - Pay per Contacts.

Trusted by over 1 million businesses to power over 1 billion customer conversations.

Click-through rates are 130% higher than the industry average.

Easy to use and integrates with popular tools such as Google Sheets, Shopify, and HubSpot.

Seamless Integration with Facebook / Instagram.


The pricing is based on the number of contacts

Limited Integrations outside the scope of Social media

Analytics are not as insightful as other AI Chatbots

  • Offers access to Instagram Direct Messages, Facebook Messenger, WhatsApp, and SMS text messaging.
  • Allows users to build automation quickly using a visual drag n’ drop interface.
  • Enables businesses to combine SMS and email to capture phone numbers or emails in automation.
  • Offers unlimited custom flows, growth tools, keywords, team member seats, tags, custom fields, and advanced segments in its Pro plan.
  • Provides analytics and insights tools in its Pro plan.

AI-Data Analytics – Check our article here for more alternatives

Overall rating: 8.825/10
Ease of Use: 8.9/10
Integrations: 8.1/10
Functionality/Tools: 9.6/10
Pricing: 8.7/10
Starts at - $50/month.
Model - Pay per Actions.

Akkio's machine learning capabilities allow for advanced data analysis and automation, potentially saving time and effort.

The platform offers integrations with various third-party tools and services, allowing for more flexibility and customization.

Akkio provides templates and pre-built models for common use cases, making it more accessible to users without extensive machine learning experience.

The platform allows for easy deployment and scaling of machine learning models.


While Akkio offers pre-built models, creating custom models may require significant machine learning expertise.

The platform may not offer as many advanced features or options as other machine learning platforms.

Akkio may not be as well-known or established as other players in the machine learning market.

Akkio screenshot #1 Akkio Intuitive Data Upload

Main Akkio benefits:

  • Streamlined and automated data analysis: Akkio makes it easy to analyze large datasets and extract valuable insights quickly, without the need for extensive manual analysis.
  • Customizable AI models: The platform allows users to create their own custom AI models using a drag-and-drop interface, without requiring extensive programming knowledge.
  • Powerful automation capabilities: With Akkio, users can automate a wide range of data-related tasks, including data cleaning, transformation, and analysis, reducing the time and resources required for these tasks.
  • Improved accuracy and efficiency: By leveraging AI and machine learning, Akkio can provide more accurate insights and predictions, while also reducing the risk of errors that can occur with manual analysis.
  • Flexible integration options: Akkio can be integrated with a wide range of data sources and tools, including CRMs, databases, and cloud storage services, making it easy to use in a variety of settings.

AI Tools for Email Marketing – Check our article here for more alternatives

Overall rating: 9.175/10
Ease of Use: 9.3/10
Integrations: 9.2/10
Functionality/Tools: 8.8/10
Pricing: 9.4/10
Starts at - $16/month.
Model - Pay per Contacts.

Intuitive and easy-to-use interface

Offers advanced segmentation for precise targeting

Includes powerful email automation features

Provides detailed reports and analytics for campaign tracking and optimization


Limited customization options for signup forms

Pricing can be expensive for larger email lists

Some users report occasional glitches and slow loading times

  • Email Marketing: Create and send targeted email campaigns with personalized content and dynamic product recommendations.
  • SMS Marketing: Send personalized SMS messages to your subscribers to engage them and drive conversions.
  • Push Notifications: Send targeted push notifications to your subscribers to drive engagement and sales.
  • Facebook Messenger Marketing: Create and send automated messages on Facebook Messenger to engage customers and drive sales.
  • Cart Recovery: Recover lost sales by automatically sending personalized messages to customers who abandon their shopping carts.
  • Browse Abandonment: Remind customers of products they’ve viewed but not purchased with personalized messages.
  • Product Recommendations: Use AI-powered recommendations to suggest personalized product recommendations based on each customer’s shopping behavior.

For more practical advice on AI for Business leaders and a range of tools for financial management, excel formulas generators, video editing or productivity / meeting software that are suitable for large enterprises yet affordable and can seamlessly leverage the power of AI for small business. Stay ahead of the curve with Tech Pilot and elevate your knowledge in the field of Artificial Intelligence.

If You Enjoyed This Article, Please Share It - This Motivates Us:

Editor Mike Paul - Editor
Mike Paul, an authoritative author, specializes in AI tools, Education and Business productivity. With comprehensive knowledge and practical insights, his blog offers credible guidance on the latest advancements. Mike's expertise is evident in his clear and concise writing style, supported by real-world examples and case studies. As a trusted industry voice, he actively engages with professionals, fostering a vibrant community. With meticulous research and fact-checking, Mike ensures accurate and up-to-date information. His blog serves as a reliable resource for leveraging AI tools effectively.